Tour Down Under 2018 attracts record number of spectators and generates $63.7million

Australian WorldTour stage race breaks its previous record for number of spectators and visitors, and the amount of revenue generated by the January event

(Image credit: Yuzuru Sunada)

The 2018 Tour Down Under, staged in South Australia in January, generated a record amount of revenue and attracted over 800,000 spectators and visitors.

The 2018 edition of the six-stage race has been hailed a great success by both the race's organiser and the local South Australia government.

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Nigel Wynn
Former Associate Editor

Nigel Wynn worked as associate editor on CyclingWeekly.com, he worked almost single-handedly on the Cycling Weekly website in its early days. His passion for cycling, his writing and his creativity, as well as his hard work and dedication, were the original driving force behind the website’s success. Without him, CyclingWeekly.com would certainly not exist on the size and scale that it enjoys today. Nigel sadly passed away, following a brave battle with a cancer-related illness, in 2018. He was a highly valued colleague, and more importantly, an exceptional person to work with - his presence is sorely missed.