In a partnership with Velon, BBC television will be showing live rider data from WorldTour teams at the RideLondon-Surrey Classic on Sunday

Rider data, including speed and heart rate, will be broadcast during the Prudential RideLondon-Surrey Classic to viewers of BBC television.

In a partnership with Velon, a rider from each of the teams in the partnership will transmit their data, which will flash up on television screens throughout the race.

The innovations, first revealed at June’s Tour de Suisse have shown the cadence, heart rate and power of some of the sport’s top riders in an attempt to bring fans even closer to the action.

Velon CEO Graham Bartlett said: “The Prudential RideLondon-Surrey Classic is offering more opportunities than ever for fans to feel a part of the action. We have worked hard to make sure fans can see how amazing the star riders are at the touch of a button, and the partnership with the race organiser and the BBC takes this to a whole new level.”

The race will be broadcast on BBC One from 15.30-18.30 on Sunday, July 31, and coverage will start even earlier on the Red Button.

Viewers will also be able to get inside the peloton with two on-board cameras streaming live coverage from the race, including one on the bike of British champion Adam Blythe, who will ride for the Great Britain national team.

Six of Velon’s WorldTour teams are competing at RideLondon, including Team Sky, BMC and Etixx-Quick Step, with Tour de France champion Chris Froome riding for Sky.