Vulpine is a company that likes to do things a bit differently, which is perhaps why instead of sending Chris Hoy off to sunny Mallorca for a photoshoot to promote the new Hoy Vulpine spring/summer collection, they got him to sit on a turbo trainer under some railway arches while having a watering can poured over him.
As for the range itself, the top-end is more performance orientated than with previous ranges. The new Senko jersey (£99) and shorts (£125) are named after a type of rider in the Japanese Keirin that launches long range moves for the line, and are designed to have a tight aerodynamic cut. Both jersey and shorts are available in a range of colours, with men’s and women’s versions available.
For those after a slightly looser fit, the Sportive jersey (£75) and matching shorts and mitts are more in keeping with Vulpine’s traditional design philosophy, while the British company certainly has home riders in mind with its inclusion of a rain jacket its spring/summer range.
There are also a number of different bundles available for riders who want to make sure they only ride in matching kit, ranging from an accessories bundle with mitts, socks and a cap for £50 to the spring road cycling bundle which gives you the Senko jersey and bib shorts for £190.