Mark Cavendish and Specialized have collaborated on a range of cycle clothing, products and a special limited edition S-Works Venge under the CVNDSH brand, officially launched on Thursday evening at the Specialized Concept Store, Covent Garden, London.
The range includes a full set of cycling clothes, shoes, saddle, helmet and bike that, according to Specialized, is a “cohesive package of smartly designed products that harken both Mark’s winning spirit and his attention to timeless style”.
The American cycle manufacturer and Cavendish have a long history together, and Cavendish currently rides Specialized equipment with his Omega Pharma-QuickStep team.
Cavendish himself said: “It isn’t just my name on a jersey because I’ll never do that. I believe in the equipment, I personally helped design them with the team and I believe in the ability they have to help a rider be the fastest they can be.”
For more details and online purchasing, visit www.cvndsh.com
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