Piper calls the tune for Plowman Craven-Madison.co.uk

Evan Oliphant bagpipes

As entrances go, it turned a few heads and caused a stir. Evan Oliphant, top half Plowman Craven-Madison?s distinctive pink and blue team jersey, bottom half kilt, led the squad into the team launch while playing the bagpipes.

Last year?s Plowman Craven and Pearl Izumi teams have joined forces, with Madison, the distributors of Shimano equipment among other things, as one of the title sponsors.

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Sports journalist Lionel Birnie has written professionally for Sunday Times, Procycling and of course Cycling Weekly. He is also an author, publisher, and co-founder of The Cycling Podcast. His first experience covering the Tour de France came in 1999, and he has presented The Cycling Podcast with Richard Moore and Daniel Friebe since 2013. He founded Peloton Publishing in 2010 and has ghostwritten and published the autobiography of Sean Kelly, as well as a number of other sports icons.