As Team Wiggins get set to kick off their season at the Tour of Normandy, Science in Sport (SiS) has announced it will be the official sports nutrition supplier to the new British team.
SiS will work closely with the team, set up by Sir Bradley Wiggins for the 2015 season, providing its staff and riders with nutritional advice and products.
Team Wiggins directeur sportif Simon Cope, said: “Science in Sport has been used by riders on the professional circuit for decades and the team are delighted to be working with their nutritionists and science teams on our fuelling strategy for training and races.
“It’s a brand many of the riders have used before in their careers and it’s a brand we trust.”
Stephen Moon, CEO of Science in Sport, commented: “Supporting a team which houses a combination of Britain’s top established cyclists and most promising young riders is something we really believe in.
“SiS has always been committed to supporting Britain’s top developing cyclists and this partnership continues that.”
The team will be in action in Normandy between March 23-29 and will race in the inaugural Tour de Yorkshire at the start of May.