Fabian Cancellara's Specialized Shiv TT bike

Fabian Cancellara's Specialized team bike 2009

Specialized and Saxo Bank's partnership is one of the most intimate between equipment sponsor and team in professional cycling. The companies united at the end of 2008 and the team became a priority for the large American bike manufacturer.

To clinch the deal Specialized had to offer more than its competitors. Not only did Saxo Bank become a priority for Specialized, particularly with the development of its products, but Saxo Bank were insistent that from any new sponsor it wanted the fastest and stiffest TT bike available. For Specialized this meant a new frame and fork, and it had to be ready for the 2009 Tour.

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