New clothing brand Kalf says it’s sweated the details to make riding easier

Men’s and women’s collections available with all prices below £85

Launched today, Kalf says it aims to create stylish high-performance cycling apparel for riders who recognise that the devil is in the detail when it comes to their riding experience. It cites the examples of the method used to join fabric panels for a perfect cut and how a zipper sits when closed. And Kalf says it’s made sure it hits a price point of under £100.

It says its Flux bibshorts have a unique bonded cross-over bridge to the rear of the bibs, while it’s included side pockets in its Transition jersey, so that you can stash your last gasp energy gel there to get you up the last hill before home.

>>> Five invaluable tips to help you step up from riding 60 to 100 miles

There’s a men’s and a women’s collection.

Flux bibshorts use a quality pad and have a unique bib construction. Kalf sells socks and gloves to match

The men’s collection includes the Flux jersey. Priced at £64.99, it come sin sizes XS to XXL and in four different colours, including this rather nice green chevron design. It’s also got reflective details subtly incorporated and is made from microfresh technical fabric. The Terra merino wool jersey costs £49.99. it has a single, zipped rear pocket and comes in two colour options.

>>> Baselayer buyer's guide

For your bottom half, the Flux bibshorts come with an Elastic Interface seatpad, lightweight lycra fabric and Kalf’s bonded bib bridge. Price is £84.99. For £64.99 the Club bibshorts also come with an Elastic Interface pad, while there’s a non-bib version priced at £49.99.

The women’s collection includes two colours for the Flux jersey and one for the Terra jersey, at the same prices as the men’s versions. There are also women’s Club bibshorts and waist shorts.

>>> Bibshorts buyer's guide (video)

The summer collection also includes women’s and men’s gloves (£29.99) mitts (£24.99) and anti-odour socks (£11.99) to match.

Here's Kalf's launch video.

You can buy from Kalf’s website and exclusively from Evans Cycles’ shops in the UK.

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