Sir Bradley Wiggins may have just won team pursuit gold medal at the European Track Championships in Grenchen, Switzerland, but did you notice his shoes? They have been garnering quite a bit of attention
Sir Bradley Wiggins, has used several different shoes over years, depending on sponsorship commitments and fit preferences.
During 2012, the year he won the Tour de France, Wiggins was seen wearing Bont Zero shoes, with mouldable innersoles. He later switched to lace up Giro Empire shoes, which he wore for his successful Hour Record attempt.
Whilst the aformentioned Bonts and Giro shoes are readily commercially available, Wiggins’ latest choice of footwear appears to be considerably more exotic. While competing at the European Track Championships in Grenchen, Switzerland the 35 year old Olympic time trial champion was seen to be wearing a new pair of custom carbon shoes.
Exact details of the shoes remain sparse but comparisons with Adam Hansen’s one piece custom shoes can be made. The shoes appear to be very light featuring custom moulded carbon fibre with a simple lace up closure design.
What we do know, is that there is UCI rule stating that “bicycles and their accessories shall be of a type that is sold for use by anyone practising cycling as a sport.”
This means that Wiggins’ shoes have to be commercially available. However don’t expect to find them your local branch of JD Sports next week as the UCI also states that “no minimum production quantity or minimum price is defined for either bicycles or any component parts.”
Video – Watch how quickly Sir Bradley Wiggins overtakes an amatuer!
Because they have to be commercially available, Adam Hansen will sell you a pair of his custom shoes through his website Hanseeno. They certainly represent a ‘considered purchase’ though as the price is listed at €2,000. With a claimed weight of under 96g they are considerably lighter than any other shoe currently on sale.
Curiously, Wiggins chose not to show off his new shoes on the podium, instead opting for his Gold Giro Empire SLX shoes he wore during the Hour.