The start of January is always an exciting time in cycling. Not only has the racing already started, but it’s the first chance to get to see all the new signings showing off their new kits.
Thanks to strict contracts that run for exactly 12 months from January 1, pro riders have to continue wearing the kit of their old team right up until the end of the year.
That means that come January 1, social media is awash with riders showing off their new kit.
If you’re wondering what the hashtag translates as, it’s “where there’s a will there’s a way”
The only real change for Peter Sagan’s world champion’s kit is the name on the front
A classy look for Nicholas Roche at BMC.
While Adam Blythe makes the controversial choice of white shorts for his British champion’s kit.
Tao Geoghegan Hart plays an invisible saxophone in his new Team Sky kit.
Lars Boom moves back to LottoNL-Jumbo after two years at Astana.
Philippe Gilbert looking good in his Belgian champion’s kit.
Roman Kreuziger is a new name on the Orica-Scott roster.