Wiggle and Chain Reaction Cycles officially announce merger

Online retailers Wiggle and Chain Reaction Cycles are to merge, it is announced, with combined revenues expected to be in excess of £300m

Online cycling retailers Wiggle and Chain Reaction Cycles have announced they are to merge in an effort to 'strengthen their position' in the online market.

Rumours surfaced earlier this week about a possible acquisition of the Chain Reaction Cycles brand by Wiggle, although both parties declined to offer comment at the time.

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