The lightest cycling shoes in the world? That'll be £1,000, please

Handmade in the USA from a plaster mould of your feet, Rocket7 shoes are worn by Classics man Greg Van Avermaet

(Image credit: Yuzuru SUNADA)

You know those £280 Specialized S-Works shoes that are on your wish list? Bargain. The £250 Giro Empire SLXs that have been all the rage recently. An absolute steal. Well all things are relative when you're looking at the £1,000 Rocket7 shoes that Greg Van Avermaet has been sporting.

So what makes the Rocket7 shoes so expensive? The American company's shoes are fully custom, created from a plaster mould of your feet, which are designed to "fit like a slipper".

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Paul Norman

Paul started writing for Cycling Weekly in 2015, covering cycling tech, new bikes and product testing. Since then, he’s reviewed hundreds of bikes and thousands of other pieces of cycling equipment for the magazine and the Cycling Weekly website.

He’s been cycling for a lot longer than that though and his travels by bike have taken him all around Europe and to California. He’s been riding gravel since before gravel bikes existed too, riding a cyclocross bike through the Chilterns and along the South Downs.