10 reasons to take on a charity ride

Whether you’re an aspiring pro, or just cycle for leisure, at some point you’ll hear that little voice in the back of your head asking whether you’re tough enough to take on an endurance challenge.

Bloodwise London to Paris charity ride

Promotional feature with Bloodwise

This September 250 riders will take on the Bloodwise London | Paris over four epic days, in support of blood cancer research. If you’re thinking about taking the plunge, we’ll tell you why taking on an endurance ride will be the best decision you’ll ever make.

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