Kinoko Custom Cycles open its doors

Kinoko Custom Cycle

When a big two-storey bike shop specialising in custom builds opened its doors in a high-rent London location recently, it was yet another sign of the revival of the bespoke industry sector.

Formerly Tokyo Fixed Gear, based in a far smaller property in the West End, Kinoko Custom Cycles has set up its new shop in Soho's Golden Square (just around the corner from the Rapha cafe), rebranding and refocusing in line with the burgeoning interest in personally tailored road bikes.

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