Victoria Pendleton Olympic kit 2008

Victoria Pendleton today modeled the kit that the British cyclists will wear at this year's Olympic games.

The launch took place in the Adidas performance store on Oxford street at the unearthly hour of 8am. Despite the early alarm call, Pendleton was inundated with media requests during a busy week for the track world champion and Olympic favourite.

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Founded in 1891, Cycling Weekly and its team of expert journalists brings cyclists in-depth reviews, extensive coverage of both professional and domestic racing, as well as fitness advice and 'brew a cuppa and put your feet up' features. Cycling Weekly serves its audience across a range of platforms, from good old-fashioned print to online journalism, and video.