Sports broadcaster Eurosport has revealed record viewing figures for the 2009 Tour de France. An average of 1.8 million people across Europe tuned in to watch the Tour this July, double the figure for 2008.
Viewer numbers peaked for stage 15 to Verbier on Sunday July 19, which garnered 2.8 million viewers in Europe. In total, Eurosport broadcasted 156 hours of Tour coverage.
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