Mavic launches new Allure limited edition kit
Another eye-catching design from Mavic
Mavic says that its new Allure limited edition performance summer clothing range brings together speed and style. For the French cyclist, “allure” means the speed at which the peloton or a breakaway is travelling. It’s also the word used for a sense of style or flair.
So it’s a good name for the new range, which is based on some of Mavic’s top clothing and gives you a full top-to-toe matching outfit. Starting at the top is the Allure cap, made from wicking, lightweight fabric and priced at £25. Moving down, the £105 Allure jersey is based on the Cosmic line and comes with a fourth zipped pocket, while the Cosmic bibshorts are the basis for the £140 Allure model.
Matching Cosmic Limited high socks are £16, while the shoes at £255 are based on the standard Cosmic Pro model. Finally, there’s a matching phone case for £45 to stash into your pockets.
>>> New Allroad clothing and lightweight two-bolt shoes from Mavic
The Allure limited edition is available to buy from Mavic’s website and from selected Mavic dealers.
>>> Mavic launches four new Allroad gravel wheelsets
Mavic has been getting into producing limited run designs for some of its best-selling high end kit. A couple of months ago it released the La France range in patriotic red, white and blue.
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Paul started writing for Cycling Weekly in 2015, covering cycling tech, new bikes and product testing. Since then, he’s reviewed hundreds of bikes and thousands of other pieces of cycling equipment for the magazine and the Cycling Weekly website.
He’s been cycling for a lot longer than that though and his travels by bike have taken him all around Europe and to California. He’s been riding gravel since before gravel bikes existed too, riding a cyclocross bike through the Chilterns and along the South Downs.
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