Riders take to Twitter and Instagram to show off their brand new kits for 2018 season

The ultimate new kit day

While for most people January 1st might mean hangovers and new year's resolutions, for professional cyclists it means only on thing: a chance to take to social media to post photos of their first rides in 2018 kit.

As expected, Twitter and Instagram have turned into a constant stream of new jerseys over the last couple of days, with a few finding inventive ways of celebrating their change of team.

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