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MAAP has created a multi-coloured jersey to put material that would otherwise go to waste to good use.
The Australian brand produces the Evade Pro Base jersey in a number of colours, so decided to manufacture one from the remaining snippets.
The brand is seeking to undo some of the damage done by the textiles industry, whereby a 2020 Preferred Fibre and Materials Market Report stated that "global fibre production has doubled in the last 20 years, reaching an all-time high of 111 million metric tons in 2019 and pre-COVID-19 results indicated potential growth to 146 million metric tons by 2030."
In creating the patchwork design, MAAP says it took inspiration from 1980s shoe salespeople, who carried around “colourful amalgamations” of all options rolled into one shoe.
It also reminded us somewhat of the infamous Volkswagen Golf Harlequin.
The jersey is the beginning of MAAP’s ‘OffCuts Programme’, and it will be using excess fabric for future designs in the coming months and years, as part of a greater initiative to reduce landfill.
Each of the OffCuts items will be available in “extremely limited quantities,” which does make us wonder how many off-cuts will be saved and put to good use, though. MAAP says each design will be a limited run based on how much material there is to work with, but there will be more designs on the way to use up future off-cuts
The Evade Pro Base jersey (€155/$180) comes with a pro fit, and dyed honeycomb mesh long sleeves, with SPF 50+ sun protection. The pockets are said to be ‘anti sag’ and in keeping with MAAP’s ethos, the fabrics used are sustainably manufactured with the Bluesign system.
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Michelle Arthurs-Brennan is a traditional journalist by trade, having begun her career working for a local newspaper, where highlights included interviewing a very irate Freddie Star (and an even more irate theatre owner), as well as 'the one about the stolen chickens'.
Previous to joining the Cycling Weekly team, Michelle was Editor at Total Women's Cycling. She joined CW as an 'SEO Analyst', but couldn't keep her nose out of journalism and in the spreadsheets, eventually taking on the role of Tech Editor before her latest appointment as Digital Editor.
Michelle is a road racer who also enjoys track riding and the occasional time trial, though dabbles in off-road riding too (either on a mountain bike, or a 'gravel bike'). She is passionate about supporting grassroots women's racing and founded the women's road race team 1904rt.
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