Now, there have been some bad kits over the years. This Footon-Servetto kit from 2010 for instance, or even Greg Lemond's Z-Tomasso team from 1990, but now there is a sure fire winner for the worst kit ever.
Lining up at the Giro Toscana last week, it's hard to imagine that any of these women were entirely happy with being asked to wear something that made them look like they were revealing a little too much.
But whether by hook or by crook they went out there, smiled and almost instantly became a social media sensation.
Probably not the kind of exposure the team was looking for.
Union Cycliste Internationale president Brian Cookson tweeted on Sunday that they would be looking into the design of the kit after receiving complaints, saying "it is unacceptable by any standard of decency".
Let us know your suggestions on what the worst kit ever might be.
Richard began working with Cycling Weekly in 2013 alongside the then web editor, Nigel Wynn. Taking over as digital editor or Cycling Weekly and mbr in 2014, Richard coordinates site content and strategy with the team.
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