E3 BinckBank poster draws criticism after using body painted women to depict frog

Its not entirely clear if the frog makes any sort of cultural reference or has a link to the race

Organisers of the E3 BinckBank Classic - formerly called the E3 Harelbeke -  has released the poster for its 2019 event, featuring two women wearing only body paint, lying on top of each other to form a frog. The picture is accompanied by the strap line 'Who shall crown himself prince in Harelbeke?'

The new banner was accompanied by a video, which shows how the frog was formed from the merging of the women's bodies.

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