Sportive rider causes social media sensation with untimely stack

Matt Adams' slow-motion faceplant on Box Hill turns into an internet hit. He's fine, by the way

London Revolution 2014
London Revolution 2014
(Image credit: Phil O'Connor/www.sportivephoto.com)

When Matt Adams showboated in front of the lens of Phil O'Connor during the London Revolution sportive at the weekend, little did he know that his unfortunately-timed crash would end up plastered all over the internet.

Adams was taking part in the two-day sportive and decided to take his hands off the bars and give a mock victory celebration half-way up the iconic Surrey climb of Box Hill. He then lost control of his bike and ended up landing face-first into the grassy bank at the side of the road.

We've all been there, but most of us manage to do it without a professional photographer on hand to take a perfectly-framed sequence of shots.

The only damage was to his pride, and Adams got back on his bike to finish his 56-mile ride in one piece and smiling.

When O'Connor's posted the complete sequence of images of Adam's incident on his SportivePhoto Facebook page and then posted a link on Twitter, that was that. A legend was born.

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

London Revolution 2014

London Revolution 2014

(Image credit: Phil O'Connor/www.sportivephoto.com)

Down, back up and definitely not out - Matt Adams completes the London Revolution with a smile

All photos by Phil O'Connor/www.sportivephoto.com