Tweets of the week: When cycling goes mainstream, George Bennett loses his bike, and the sandy Saudi Tour

Two unknown cyclists went viral last weekend, it's a shame that we will never know their identities. All that, and more

Tweets of the week Pogačar
(Image credit: Getty Images)

Sometimes, the world reminds us just how niche a thing cycling really is. Not just in general, but also in the world of sport. The top riders aren't really famous, apart from in Belgium maybe, not in the same sense as a footballer anywhere, or a cricketer in India.

Yes, this sport that we adore, that we spend our whole lives obsessing over, that we are convinced that everyone would love given the chance, really is not as popular as we wish it was.

Thank you for reading 20 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Adam Becket
News editor

Adam is Cycling Weekly’s news editor – his greatest love is road racing but as long as he is cycling on tarmac, he's happy. Before joining Cycling Weekly he spent two years writing for Procycling, where he interviewed riders and wrote about racing. He's usually out and about on the roads of Bristol and its surrounds. Before cycling took over his professional life, he covered ecclesiastical matters at the world’s largest Anglican newspaper and politics at Business Insider. Don't ask how that is related to cycling.