Tour of Britain and Women's Tour generated £34 million in 2021, research reveals

1.3 million spectators also watched 14 days of racing across the two events

Wout van Aert Tour of Britain
(Image credit: SWpix)

The Tour of Britain and Women's Tour races in 2021 boosted the UK economy by £34 million, Frontline research has revealed.

Covering 75 towns and cities in the UK, more than 1.3 million spectators watched the 14 days of competition roadside in September and October, making up for lost time after the cancellation of the races in 2020 due to the pandemic.

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