Gino Mäder has said that he will donate money to charity for every rider he beats at the 2021 Vuelta a España.
The Swiss rider from Bahrain Victorious posted on Twitter that he will be donating to "environmental organisations" as well as asking fans to suggest which charities they would like him to support.
Mäder posted the Tweet on Sunday (August 15), saying: "Each rider I beat on every stage equals one euro that I‘ll spend to an environmental organisation.
"To decide where the money should go, write in the comments where it‘s best invested! The comment with the most likes at the end of the three weeks get‘s chosen."
@lavueltaEach rider I beat on every stage equals 1 euro that I‘ll spend to an environmental organisation.To decide where the money should go, write in the comments where it‘s best invested! The comment with the most likes at the end of the three weeks get‘s chosen.August 15, 2021
He is also adding the amount of riders he beats each day in a tweet thread with the tally coming 282 after the first two stages.
The 24-year-old, Mäder, added in a reply: "Whatever helps to keep the planet alive!"
Mäder is currently in 21st place in the general classification at the Vuelta, 23 seconds behind race leader Primož Roglič (Jumbo-Visma) after the opening two stages.
It has been a very successful season for Mäder with him just missing out on a stage win at Paris-Nice where he was pipped in the last few metres by Roglič.
He then went to the Giro d'Italia where he won stage six of the race and wore the blue mountains jersey, but had to abandon six stages later.
After that he also took a very impressive stage win in his home race, the Tour de Suisse, as he out-sprinted Michael Woods (Israel Start-Up Nation) to the line on the final stage to Andermatt.
Mäder isn't the first rider to do big rides for charity. Lawson Craddock (EF Education-Nippo) raised $238,000 when he finished the 2018 Tour de France after he broke his Scapula on stage one to repair the Alkek velodrome in Austen, Texas.
Another pro who has donated a lot of money is Australian rider Lachlan Morton (EF Education-Nippo) where he rode the Tour de France solo with no support including the transfers.
Morton beat the pro peloton to Paris in his 'Alt Tour.'
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Hi, I'm one of Cycling Weekly's content writers for the web team responsible for writing stories on racing, tech, updating evergreen pages as well as the weekly email newsletter. Proud Yorkshireman from the UK's answer to Flanders, Calderdale, go check out the cobbled climbs!
I started watching cycling back in 2010, before all the hype around London 2012 and Bradley Wiggins at the Tour de France. In fact, it was Alberto Contador and Andy Schleck's battle in the fog up the Tourmalet on stage 17 of the Tour de France.
It took me a few more years to get into the journalism side of things, but I had a good idea I wanted to get into cycling journalism by the end of year nine at school and started doing voluntary work soon after. This got me a chance to go to the London Six Days, Tour de Yorkshire and the Tour of Britain to name a few before eventually joining Eurosport's online team while I was at uni, where I studied journalism. Eurosport gave me the opportunity to work at the world championships in Harrogate back in the awful weather.
After various bar jobs, I managed to get my way into Cycling Weekly in late February of 2020 where I mostly write about racing and everything around that as it's what I specialise in but don't be surprised to see my name on other news stories.
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