Specialized revamps apparel line with new 'classic' collection

The Californian brand has striven to balance high performance with prices as keen as possible

Specialized Prime kit
(Image credit: Specialized)

Specialized has released its second Prime apparel collection, aimed at riders seeking a “close to body, slim fit with classic refined styling for bib days at high speed”.

The Prime collection is pitched as “premium apparel” designed to “elevate your ride with comfort, function and performance complemented by [Specialized’s] newest color palettes” - but despite this high-end bent, the prices have been kept quite competitive. 

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Stefan Abram
Tech features editor

After winning the 2019 National Single-Speed Cross-Country Mountain Biking Championships and claiming the plushie unicorn (true story), Stefan swapped the flat-bars for drop-bars and has never looked back. 

Since then, he’s earnt his 2ⁿᵈ cat racing licence in his first season racing as a third, completed the South Downs Double in under 20 hours and Everested in under 12.

But his favourite rides are multiday bikepacking trips, with all the huge amount of cycling tech and long days spent exploring new roads and trails - as well as histories and cultures. Most recently, he’s spent two weeks riding from Budapest into the mountains of Slovakia

Height: 177cm

Weight: 67–69kg