Sir Dave Brailsford appointed Ineos director of sport

Brailsford will continue as Ineos Grenadiers team principal alongside new overarching role

Dave Brailsford
Dave Brailsford
(Image credit: Yuzuru SUNADA)

Sir Dave Brailsford has been made head of sport at Ineos, with the Ineos Grenadiers' team principal maintaining his existing role and also now overseeing all of the company's operations in sports beyond cycling.

Brailsford has been involved in the management of the British cycling team since its inception, and will continued to be involved in Ineos Grenadiers alongside his new rule.

Ineos, a petrochemical company, is involved in multiple sports as well as cycling. It sponsors OGC Nice, the Mercedes AMG Formula 1 team, the New Zealand rugby union team and the Ineos Britannia sailing organisation.

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A statement from Ineos said that it was looking to "develop a performance agenda across all sports", and that Brailsford woud work with each of the teams to develop said agenda.

He said: "For me there is no more exciting place to be in global sport right now than at Ineos given the extraordinary range of talents across the different teams. 

"I am very pleased to have this new opportunity to work together with the other team leaders to look at how we can take advantage of these collective talents and develop a wider performance framework in partnership."

Brailsford continued: "It goes without saying I am really looking forward to learning more from each of them and their teams and looking at how to put their ideas into wider practice across the INEOS sport family."

The job switch was originally reported by Italian website Tuttobiciweb back in September, with Ineos Grenadiers describing the report as "speculation".

He will be continuing to work with the cycling team that he has been with since 2010. "I will continue to lead INEOS Grenadiers with Rod Ellingworth as my deputy. We are already deep into the planning for 2022 and are committed to going all in for next season."

The 57-year-old has undergone treatment for a number of health problems, including prostate cancer and heart surgery, and he told The Guardian last year he may have to step away from his current role if he has any further health issues. 

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Adam Becket
Senior news and features writer

Adam is Cycling Weekly’s senior news and feature writer – his greatest love is road racing but as long as he is cycling on tarmac, he's happy. Before joining Cycling Weekly he spent two years writing for Procycling, where he interviewed riders and wrote about racing, speaking to people as varied as Demi Vollering to Philippe Gilbert. Before cycling took over his professional life, he covered ecclesiastical matters at the world’s largest Anglican newspaper and politics at Business Insider. Don't ask how that is related to cycling.