'We're not entertainers enough' – Quinn Simmons calls on Tour de France peloton to embrace American approach to sport

Lidl-Trek's US champion calls for more personality in cycling

Quinn Simmons at the Tour de France presentation
(Image credit: Getty Images)

Sporting long fiery hair, a handlebar moustache and multicoloured sunglasses, American champion Quinn Simmons instantly stands out at the Tour de France.

But the Lidl-Trek rider believes that he and his colleagues in the peloton must do more to grow the sport and elevate their own profiles and celebrity status.

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Chris Marshall-Bell

A freelance sports journalist and podcaster, you'll mostly find Chris's byline attached to news scoops, profile interviews and long reads across a variety of different publications. He has been writing regularly for Cycling Weekly since 2013. In 2024 he released a seven-part podcast documentary, Ghost in the Machine, about motor doping in cycling.

Previously a ski, hiking and cycling guide in the Canadian Rockies and Spanish Pyrenees, he almost certainly holds the record for the most number of interviews conducted from snowy mountains. He lives in Valencia, Spain.

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