We may have shared a few 50%+ savings on our Cyber Monday bike deals page, but this one is so jaw-dropping that it left me almost lost for words (well website-friendly ones)!
It's well known that some of the best gravel bikes can cost 'as much as a car' - however, with this deal, you could have the bike and the car/ house deposit/ wedding.....
While the original $17,499 was an incomprehensible price for a bike, what is even more incredulous is that it currently has 50% off, saving $8749.99 on the price tag.
Even in the UK, where the original price tag was an eyewatering £12,000, there is still a huge £3,000 to be saved!
I have no idea how many bikes the brand sold at the original price tag, but you'd be absolutely spitting feathers if you had splashed out the best part of $20,000 on the bike only to find it halved a couple of years later.
The jury is out when it comes to its aesthetics, but there was no denying the performance of the very same Specialized S-Works Diverge STR when the Cycling Weekly North American Editor tested it at the launch event, finding, other than price, it hard to fault.
She even priced up model spec by spec, finding, at the time of writing, MSRP prices being what they were, that if you were to buy the lower specced Diverge STR frameset and build it up yourself with the same components as offered in the S-Works model, you'd still spend around $13,100, and that was two years ago.
It's still a hard-to-justify amount to spend on any bicycle, but knowing that you can't build it cheaper yourself, you really do get some perspective on how the price tag got so high to begin with.
At this crazy $8749.99 discount price it makes it much more palatable, in fact, it's $250 cheaper than the latest Specialized Diverge STR Expert which runs Sram Rival rather than Red and loses all the lightweight S-Works features.
Better still, it's $2,250 cheaper than the Diverge STR Pro, which comes with Sram Force, and again lacks all the S-Works finishing kit.
The UK deal, at 25% off may not look as appealing, but knocking it down to below the £10k price point for such a highly specced bike will take some beating.
It sure is a considered purchase, but if you're already in the market, you honestly couldn't do any better.
