Futuristic cycling safety jacket wins design competition

The coat, which comes in three versions, won a contest run by Volvo in collaboration with the London College of Fashion

An innovative (and dare we say, rather dashing?) safety jacket could be coming to the High Street in the not-too-distant future after winning a contest run by Volvo for students at the London College of Fashion.

For the competition, the students were invited to create lifestyle products to complement the design of the car manufacturer's new XC90 model.

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Richard Windsor

Follow on Twitter: @richwindy

Richard is digital editor of Cycling Weekly. Joining the team in 2013, Richard became editor of the website in 2014 and coordinates site content and strategy, leading the news team in coverage of the world's biggest races and working with the tech editor to deliver comprehensive buying guides, reviews, and the latest product news.

An occasional racer, Richard spends most of his time preparing for long-distance touring rides these days, or getting out to the Surrey Hills on the weekend on his Specialized Tarmac SL6 (with an obligatory pub stop of course).