Information for people who have signed up to upcoming Kilo To Go sportives after the company ceased trading

Thousands of sportive riders could be left out of pocket after organiser Kilo To Go ceased trading due to insolvency.

>>> Cycling Weekly offer Cornwall Tor customers a free alternative

The company organised a number of events across the country, including the popular Cheshire Cat and Tour of the Peak sportives.

Insolvency Practitioners Direct UK has been instructed to assist the director with placing the GST Team Limited company into voluntary liquidation, meaning their future events are cancelled (see list below) and many riders may not be able to reclaim their entry fees.

>>> Click here for more sportive news

Those riders who have entered one of the seven remaining sportives organised by Kilo To Go will be contacted by post within the next seven days.

However, IPD points out that under current insolvency legislation, riders cannot be refunded for their entrance fee because the company is insolvent.

If the rider paid the fee by credit card they are advised to contact the card provider to see if the provider will claim for a refund. Those who used other payment methods will have an unsecured claim against the company, details of which will be set out in the letter.

Affected sportives

Cornwall Tor  (May 1)
Tour of the Peak (May 15)
Motion in Mercia (May 29)
Cheshire Cat (June 19)
Flatout in the Fens (July 3)
Shropshire Mynd (September 18)
The Rut (October 2)

>>> Sportive events calendar

IPD’s Martin Williamson informed Cycling Weekly that due to the number of people potentially affected, communication with the company should be made by email or post.

The company will also update the www.kilotogo.com website with information as and when appropriate and ask that people check that site before contacting the company.

  • Ampleforth Cycles

    I find it hard to understand how British Cycling can stop the Tour De Yorkshire from having four days yet they cant put a end to rip-off firms taking folks money and running. This and other sportive firms should now have to pay insurance under BC to have a sportive so riders get the payment back.

  • Hans Stiles

    I have no issue with Sportive, but when you count up the number of big events (ride 100), Evans, Cycling Weekly, etc… series events, commercial ventures, charity and club events, the market is somewhat saturated.

    I’ve been on Sunday club runs in the Surrey Hills and come across 2 big events in parallel, on the same roads.

  • Gary Jogela

    Not a funny joke though eh!
    Seriously though I do a few sportives and for me they serve the purpose of taking me out of my comfort zone.I have to follow direction markers which very often point to a steep hill.

  • llos25

    Yes but these do not cost mega bucks and normally on closed roads those where I live are anyway,loads to chose from and the dearest is 15 €.

  • marklkelly

    La Marmotte costs €15-20?? It certainly wasn’t that price when I did it in 2013. I think the 2016 edition had a 90EUR entry fee.

    Local, not-for-much-profit club rides can’t really be compared to sportives. As with any business in this world, there’s got to be a reasonable return for those operating it, otherwise there’s no motivation (I certainly wouldn’t do it).

    I’m all for cheaper sportives, as long as I have a decent course figured out for me, mapped with a GPX, I want it marshalled, I want support if something goes wrong, and I’d like parking, feed stations, and a decent number of people to race against.

  • Andrew Jones

    I got back into cycling through doing a few sportives, that lead on to joining a club again and then doing a few TT’s.

    Parking and food stops were a big help, the mechanical support and a broom wagon meant that I could go anywhere in the UK without worrying about a breakdown or crash leaving me stranded, that said they were expensive! Audax and reliability rides don’t tend to have this sort of support and they usually take place in the winter and I really don’t want to do a 100 mile ride in the rain in January!

    In the last few years I’ve seen more clubs doing sportives, I wouldn’t mind paying the money to a club especially if the profits were going into fixing up the club rooms or helping some of their junior/juvenile riders. If an organization like the CTC started branding and advertising the club sportives like KTG did it could be a way in for sportive riders whom incorrectly think you need a £10K bike and a pointy helmet to join a club.

  • ian franklin

    I think you are right and it seems spot on. But at least people weren’t profiteering by fooling people that they had organised a ‘race’.

  • md

    I rode a sportive last year. It was fun. My mate and me started riding
    from scratch in January 2015 with two 2nd hand bikes off ebay and
    trained up for a 100 mile sportive in June,

    I was a complete novice, and was bricking myself throughout the spring
    because when I signed up I thought it was 106 kms, not 106 miles. School boy error.

    Going through the fear and nerves of whether we could do it, building up our
    mileage and strength, learning to ride our bikes better: it was a great
    personal journey for us and having the event to aim for was our
    motivation.

    By the time the sportive came round we were fit
    enough and really it just felt like another Sunday ride out round the
    local hills, but through the sportive we got to feel like we were
    celebrating our achievement in training up to being able to ride that
    far. It was a clearly defined goal and we succeeded in meeting it.

    I’m 16 months into riding my bike now, and I’m about ready to start with a
    club. Do a couple of TT’s maybe. And do that same sportive again, as a
    kind of tradition.

    Recently I met a couple of local club riders socially. I went for a ride with them the other day. One of them’s training up for the upcoming Fred Whitton Challenge. He’s done loads of racing for over 20 years, works in the LBS, lives in Snowdonia, and still fancies a crack at a mountainous sportive event somewhere else as a different challenge.

    And this is what sportive’s represent to me. Something different, Something special. A way to celebrate our love of riding our bikes. No harm in that, and if people get happiness from it then I’m happy for them.

    My sportive entry fee was money well spent.

  • Mike

    Well, that’s disappointing – £70 in early entry fees up the spout! I normally leave it to the last minute but this year I thought I’d be more organised – oh well!

  • Stevo

    Wasn’t there a joke about reliability trials being for racers who wanted to pretend they weren’t in a race and sportives being for hobbyists who wanted to pretend they were in a race?

  • Stevo

    In Germany, RTFs, which are organised by cycling clubs, also have signposted routes. They too can be found all over the country and are well publicised, so you don’t have to go looking for them. They also have several refreshment stops along the route with virtually unlimited supplies of tea, waffles, bananas etc. included in the entry fee. The clubs generally manage to make a profit from them, assuming the weather isn’t atrocious and enough people turn up. The entry fee is generally around 8 euros. 50 quid for a sportive seems a joke.

  • Lee Wingate

    I think we can safely say that for some, sportives work well. My comment is really that for £50, they are far too expensive.

    Take La Marmotte in France for example, €15-20, closed roads for the first major climb and arguably the descent off the Glandon is semi-closed as well. Excellent marshalling, medical support etc etc….. Except here it seems to cost £50 (averaging of course).

  • marklkelly

    I’m sick of hearing this. Think about it. Sportives – you get to ride signposted, supported routes all over the country / world, without having to research it. You get to ride with a bigger field of people, meaning you can find more people to pace off. Club rides are great, but don’t tend to be as big or ride all over the country.

  • Jay Dee

    Get bike, get dressed, go riding. Simple. No need to shell out twenty quid for a crappy High-Five bottle.

  • Phil Beaumont

    its a cash up front business with low overheads, going into liquidation would take either spectacular mismanagement or some very creative accounting. Be interesting to see whose account all the prepayment fees have ended up in

  • Martyn Robert

    Would be nice if the director of the business wrote a letter of apology to all the riders who had entered these events and paid his salary for the past few months. #justasuggestion

  • J1

    “Join a good local club” good luck with that round here.

  • J1

    Can clubs close roads? They’re the ones I do.

  • Pedro Nogo

    Oh FFS – don’t like them, don’t enter them. Simple.

    “Nobody needs these” (below) – really? I can make my own mind up on what works for me thanks all the same.

    There are plenty of alternatives if they aint your thing, as has been pointed out, so just get on with riding your bike your way and leave everyone else to do their own thing. If someone is out riding and enjoying it, however they are choosing to do so, surely that’s all that matters?

    This anti-sportive, “they don’t know how to ride properly,” “I was here first”, bah humbug attitude is kind of tiresome & reflective of an elitism that keeps some people away from clubs in the first place.

    I do ride with a club but also do a sprinkling of Sportives, Audaxes & trail rides each year too – mainly for the variety (club runs can get a bit samey and aren’t always of a length or quality I’m looking for, or timing doesn’t work for me with work and family commitments) the sheer fun of it (less club politics & fewer moaning minnies banging on about how new fangled technology is the spawn of the devil and how nobody else but them knows how to ride properly) and the fact that I can turn up & ride on my own terms without much else to worry about. If I think it costs too much to enter an event (and there are a lot of pricey ones I won’t touch, but equally lost of more independent locally run ones that are absolute bargains) then I simply vote with my wallet and avoid them. I have no desire to race, other than in the annual 4-up that my club runs, so the odd sportive works nicely for me and adds to my enjoyment of cycling.

  • roddders

    Take the money and run. High entry fees and limited overheads means there’s some money somewhere!

  • ian franklin

    There is a longer tradition of ‘sportive’ type rides in Continental Europe. Go back 50 years and you’ll find these events, usually set up by ‘fan clubs’ to support their rider or to help fund the rider post retirement. Pros in those days didn’t make the money you see now. That’s where these events came from. In the UK they are simply commercial rip-offs.

  • ian franklin

    Well said Lee. & Peter below can ride Audax rides . You don’t need commercial 50-quid rides. Nobody needs these except the people ripping you off.

  • ian franklin

    I ain’t surprised. Sportives, by and large, are simply commercial ventures. Reliability Trials, for that is what a sportive is, used to be organised by clubs with volunta ry help and an entrance fee of 50p or a quid. These events came from the heart of the sport. Sportives, on the other hand, are money-making expensive ventures set out to try and fool riders that they are “in a race”. Organise your own events within your club – or if you, the sportive rider, is not in a club – join one. Then ride time trials, organise your own mass rides, learn to ride properly with club colleagues and then perhaps do some road races. Sportives? Avoid.

  • Howmanyjackos

    I agree, what does the overpriced entry actually pay for?
    Yes you might get a 20p medal when u finish and get to see your time on a website (not a race anyway.) there is also the very questionable charity sportive .
    All for a good cause…?
    The current cycling boom and its promoters are ripping off the heritage and comradary cycling has always had.
    Sportive buisnesses are rippingoff audax and local club events. All for profit.
    Taking entry fees and going bust is what we should expect from fellow riders ? No .

  • Gary Jogela

    At least I won’t have my annual walk up Winnat’s to attend.

  • Peter Green

    keep a cynical eye on whether a phoenix company emerges… ‘Thousand yard stare’ or ‘madehoff & scarpher’ etc.

  • MrHaematocrit

    My local clubs do not typically ride all over Europe as such sportives are a great way in which to ride challenging routes you are not familiar with.

  • Peter Ryan

    The reason I ride sportives is that I can go at my own pace and I am generally a bit slower than club riders. Maybe I have just chosen the wrong clubs 🙂
    Anyway, sorry for those left out of pocket by K2G’s demise and those who have lost their jobs.

  • Lee Wingate

    All of these sportives are an expensive joke! Join a good local club for a “free” weekend club ride, learn how to ride properly in a group, cafe stop usually as well and some good banter with local riders/racers whilst getting to know loads of people…… And a club ride won’t cost you £50 a go….. Unless you eat a lot of cake at the cafe of course 🙂

    Also a local bike shop might give you a token 10% discount for being a member. Whats not to like! So you could save money to later spend either on cake or new kit in your LBS.

  • Howmanyjackos

    Would like to know how much money in entrance fees they actually folded with?

  • Is this a casualty of saturation in the sportive market now?
    Have we reached peak Peaks?
    Regards,
    Tony James,
    Bikesy co uk