Lifeplus-Wahoo give away 10,000 free GCN+ passes to watch Tour de France Femmes avec Zwift
The team has purchased thousands of GCN+ passes to help the race reach a wider audience
![Four riders in Lifeplus-Wahoo team kit smiling](https://cdn.mos.cms.futurecdn.net/J8qPPpuweUHjjyVhSxLz4A-415-80.jpg)
British women’s Continental team Lifeplus-Wahoo are handing out 10,000 free GCN+ passes for UK cycling fans to watch this year's Tour de France Femmes avec Zwift.
The initiative comes as part of an effort to boost support and engagement of women’s cycling, and follows on from an identical giveaway last year, which gave thousands of new fans the ability to enjoy the race live and on demand.
The passes will be available to UK residents only, and will give access to the full eight days of racing of the Tour de France Femmes avec Zwift. They will be available on a first come, first served basis to those who sign up through the link on the Lifeplus-Wahoo website.
This year, the team will use the social media hashtag #EmbraceEveryMoment to spread its campaign, which seeks to make the race more accessible to a wider audience. In the UK, the race will not be broadcast on terrestrial television, and will only be available with a paid Eurosport/GCN+ subscription.
Commenting on the initiative, Lifeplus-Wahoo general manager Tom Varney said: “We’re so excited to be bringing this campaign back again for the Tour de France Femmes in 2023. #EmbraceEveryMoment really is a team mantra of ours, and we want viewers to join in on the action with us, and enjoy every minute of the race - plus to inspire them to get out on their bikes.”
The team, which competed in the race’s first edition under the name Le Col-Wahoo, will return this year with seven riders, including British talents April Tacey and Natalie Grinczer.
Speaking to Cycling Weekly, Grinczer explained that she’ll be looking to “take risks” throughout the event, having only joined Lifeplus-Wahoo this month. “I’m just going to try,” the 29-year-old said. “We’re not on the hunt for [UCI] points. We’re on the biggest stage and it doesn’t matter. You can try something and maybe it comes off, maybe it doesn’t.”
Get The Leadout Newsletter
The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!
The Tour de France Femmes avec Zwift begins this Sunday 23 July in Clermont-Ferrand. The GCN+ passes given out by Lifeplus-Wahoo can be redeemed at any time during the race, which concludes in Pau on 30 July.
Fans hoping to receive an eight-day pass can sign up through the form on the team’s website.
Thank you for reading 20 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Tom joined Cycling Weekly as a news and features writer in the summer of 2022, having previously contributed as a freelancer. He is the host of The TT Podcast, which covers both the men's and women's pelotons and has featured a number of prominent British riders.
An enthusiastic cyclist himself, Tom likes it most when the road goes uphill and actively seeks out double-figure gradients on his rides.
He's also fluent in French and Spanish and holds a master's degree in International Journalism.
-
How to watch the Olympic cycling time trial at Paris 2024
Get all the information you need to watch the action of the men's and women's Olympic cycling time trial at Paris 2024
By Cat Glowinski Published
-
Ribble Cycles looking to capitalise on 'big summer of sport' with 30% off highly-rated models
Direct-to-consumer Ribble Cycles has always been rated highly among the Cycling Weekly tech team. This is our pick of the best Road, Gravel and E-bikes from their 'Summer Sale'
By Matt Ischt-Barnard Published
-
British pro knocked off bike says she was 'verbally abused' by driver who 'just couldn't wait'
Kate Richardson of Lifeplus-Wahoo out of Tour of Britain Women after incident in Yorkshire
By Tom Thewlis Published
-
'I've never seen the cobbles as bad as this' - Inside one team's Paris-Roubaix recon
Tom Davidson joins British Continental team Lifeplus-Wahoo as they prepare for the most feared race of the season
By Tom Davidson Published
-
‘I’m in serious danger’ - Alpe d’Huez QOM holder reacts to climb’s Tour de France Femmes inclusion
Illi Gardner has the best time on over 8,000 Strava climb segments
By Tom Davidson Published
-
New British women's team is aiming for the Tour de France Femmes - with a budget to match its ambitions
Hess Cycling will have a "core focus" on developing British riders, and has already signed 17-year-old Holly Ramsey
By Tom Davidson Published
-
Tour de France Femmes 2024 route: Alpe d'Huez finale confirmed
Race to take place 12-18 August, with eight stages over seven days
By Tom Davidson Published
-
25-year-old pro quits over low pay: 'I still live with my parents'
Typhaine Laurance says she can't make a living from cycling, and is going to seek a new career
By Tom Davidson Published
-
Demi Vollering and Jonas Vingegaard both finished in yellow - but the Tour de France Femmes winner took home less than a tenth of the prize money
To put it in Euro per Kilometer, the 2023 men's Tour paid €146.8 per km while the women earned €52.3 per km.
By Anne-Marije Rook Published
-
There’s a secret hypnosis chamber at the Tour de France Femmes for one team’s marginal gains
FDJ-Suez have a high-tech recovery protocol which they hope will deliver results on the road
By Tom Davidson Published