7-Eleven returns to the peloton for one day only at Liège-Bastogne-Liège

Uno-X Mobility to rebrand as 7-Eleven for Sunday's Monument to pay tribute to iconic American team from the 1980s

Magnus Cort in a 7-Eleven jersey
(Image credit: Uno-X Mobility)

Team Uno-X Mobility will be rebranded as Team 7-Eleven for one day only at Liège–Bastogne–Liège on Sunday, paying tribute to the well known American team that was founded in 1981.

7-Eleven is the world's largest convenience store chain, with its headquarters based in Irving, Texas. The supermarket retailer operates 107 joint service stations in Norway with Uno-X, the main sponsor of the Norwegian cycling outfit, with the two companies both sitting within the pool of brands owned by the Reitan Convenience group.

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Tom Thewlis
News and Features Writer

After previously working in higher education, Tom joined Cycling Weekly in 2022 and hasn't looked back. He's been covering professional cycling ever since; reporting on the ground from some of the sport's biggest races and events, including the Tour de France, Paris-Roubaix and the World Championships. His earliest memory of a bike race is watching the Tour on holiday in the early 2000's in the south of France - he even made it on to the podium in Pau afterwards. His favourite place that cycling has taken him is Montréal in Canada.

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