Clothing brand I'm Somebody's launches new sustainable collection

The sustainably made collection from I'm Somebody's aims to humanise cyclists and pavement users by calling for all drivers to slow down.

I'm Somebody's
(Image credit: I'm Somebody's / Juliet Hollinsworth)

I’m Somebody’s has launched a range of t-shirts, jumpers and hoodies emblazoned with a personalised message asking drivers to think about the speed they travel at when at the wheel.

I'm Somebody's

The range of ethical clothing aims to add a conscious to drivers.
(Image credit: I'm Somebody's)

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Hannah Bussey

Hannah is Cycling Weekly’s longest-serving tech writer, having started with the magazine back in 2011. She has covered all things technical for both print and digital over multiple seasons representing CW at spring Classics, and Grand Tours and all races in between.

Hannah was a successful road and track racer herself, competing in UCI races all over Europe as well as in China, Pakistan and New Zealand.

For fun, she's ridden LEJOG unaided, a lap of Majorca in a day, won a 24-hour mountain bike race and tackled famous mountain passes in the French Alps, Pyrenees, Dolomites and Himalayas. 

She lives just outside the Peak District National Park near Manchester UK with her partner, daughter and a small but beautifully formed bike collection.