The organiser of the Tour de France has finally opted to stop having "podium girls" on stage for 2020.
Traditionally the Tour de France podium ceremonies after each stage have featured two hostesses, or podium girls, who would hand over prizes and kiss winning riders on the cheek.
But the procedure has been condemned as sexist with petitions being launched to to scrap the concept of podium girls.
ASO, organiser of the Tour de France and other prestigious races like Liège-Bastogne-Liège, has resisted the calls to get rid of hostesses on stage, but has now decided to change the process from 2020.
Race director Christian Prudhomme told French broadcaster Europe 1 (opens in new tab) : “We've been used to having riders on the podium assisted by two hostesses.
“Now, things are going to be different, using only one local representative and one jersey partner, as well as one hostess and one host for the first time."
The Tour de France will be following in the footsteps of Formula 1, which stopped having “grid girls” at races from the 2018 season as it said the practice was not “in tune with our vision for this great sport.”
ASO’s decision has been met by support from many cycling fans and riders.
Australian track rider Maeve Plouffe siad: “Podium girls were so outdated.
“I like the comments suggesting they should consider having kids handing out the medals. Would be really inspiring.”
Mountain bike racer Kate Courtney said: “This is a great first step, but I can’t wait for the day that women have the chance to earn their spot on the podium in the Tour too.”
In 2017 the Tour Down Under also stopped featuring podium girls in its ceremonies, a move that was welcomed by Spanish Grand Tour star Mikel Landa.
Landa, who was riding for Team Sky at the time, said: "Podium girls presenting the prizes is an old tradition, it’s like treating the women them as objects, and undervaluing them.”
Thank you for reading 10 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Alex Ballinger is editor of BikeBiz magazine, the leading publication for the UK cycle industry, and is the former digital news editor for CyclingWeekly.com. After gaining experience in local newsrooms, national newspapers and in digital journalism, Alex found his calling in cycling, first as a reporter, then as news editor responsible for Cycling Weekly's online news output, and now as the editor of BikeBiz. Since pro cycling first captured his heart during the 2010 Tour de France (specifically the Contador-Schleck battle) Alex covered three Tours de France, multiple editions of the Tour of Britain, and the World Championships, while both writing and video presenting for Cycling Weekly. He also specialises in fitness writing, often throwing himself into the deep end to help readers improve their own power numbers. Away from the desk, Alex can be found racing time trials, riding BMX and mountain bikes, or exploring off-road on his gravel bike. He’s also an avid gamer, and can usually be found buried in an eclectic selection of books.
Extinction Rebellion stage anti-Shell protest at British Track Champs
Two people carried a banner through the stands at Newport's Geraint Thomas National Velodrome
By Vern Pitt • Published
60% of motorists unaware of Highway Code changes, one year after introduction
Charity Cycling UK has called on the government to raise awareness of the updates
By Tom Davidson • Published