British companies are leading the way with cycling fashion

British brands are now leading the way in cycling clothing, from the pro peloton to fashionable commuter apparel

Back in the Eighties and Nineties the production of cycling apparel was a distinctly continental affair. For us in Britain this wasn’t a particularly bad thing; cycling clothing seemed to be having something of an identity crisis. A simple Google search reveals that, much like mainstream fashion of the time, sartorial horror shows were commonplace from the pro peloton down to the recreational rider.

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Michelle Arthurs-Brennan

Michelle Arthurs-Brennan the Editor of Cycling Weekly website. An NCTJ qualified traditional journalist by trade, Michelle began her career working for local newspapers. She's worked within the cycling industry since 2012, and joined the Cycling Weekly team in 2017, having previously been Editor at Total Women's Cycling. Prior to welcoming her daughter in 2022, Michelle raced on the road, track, and in time trials, and still rides as much as she can - albeit a fair proportion indoors, for now.