Zwift issues 38% monthly subscription hike

The change will allow a better user experience, insists the virtual riding platform

(Image credit: Zwift)

Indoor training fans – at least those in the northern hemisphere – may be grateful that spring has finally sprung after Zwift issued a whopping price hike in its monthly subscription rates. 

UK prices go up from £12.99 per month to £17.99, a 38% hike. In the US the subscription jumps from $14.99 to $19.99, up by 33%. 

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After cutting his teeth on local and national newspapers, James began at Cycling Weekly as a sub-editor in 2000 when the current office was literally all fields. 

Eventually becoming chief sub-editor, in 2016 he switched to the job of full-time writer, and covers news, racing and features.

A lifelong cyclist and cycling fan, James's racing days (and most of his fitness) are now behind him. But he still rides regularly, both on the road and on the gravelly stuff.