Amazon Prime Day Cycling Deals: Shop Prime Day 2025 early, and save big now!
Amazon Prime Day is now a massive four-day sale running from July 8-11, 2025. But you don't have to wait! With a week to go before the big event, savvy cyclists can already unearth fantastic Amazon Prime Day cycling deals. Explore these 16 incredible savings right now!

Amazon has officially announced that this year's Prime Day sale will be a massive four-day event, scheduled from July 8 to 11, 2025. This annual summer shopping extravaganza is unexpectedly when we find the best offers on cycling kit. While Black Friday and Cyber Monday feature more widespread discounts, it’s Prime Days that showcase the most significant headline deals.
This year's Prime Day coincides with the Tour de France, which will be midway through its first week. What better way to harness that excitement than by upgrading your equipment and taking your bike for a ride?
As always, the Cycling Weekly team and I will be dedicated to uncovering the best Amazon Prime Day Cycling Deals there are and bringing them to you right here. Although the main event is a little over a week away, I’ve started scouring both Amazon in the US and the UK for the best early deals, so take a look at my finds below and snag a bargain now.
Remember to shop the Amazon Prime Day 2025; you must be an Amazon Prime member.
All the best Amazon Prime Day Cycling Deals
USA
Amazon US - All of today's best deals
Save 15% - Garmin Edge 540 Cycle Computer
Now just $329 - GoPro Hero 13 Action Camera
Save 33% - Cycplus AS2 Electric Bike Pump
UK
Amazon UK - All of today's best deals
Save on MagicShine Bike Lights
17% off one of the best cycling computers - Garmin Edge 540
Up to 36% off - SIS Isotonic Go Gels 30 Pack
>>>>Click here to jump to the UK Prime Day Offers<<<<
USA Prime Day Cycling Deals
Garmin Edge 540 Bike Computer: Was $349.99, Now $297.50 | Save 15%
I could list hundreds of features that the Edge 540 has, but ultimately, it is straightforward. It is one of the best cycling computers, and we rated it 4.5 stars out of 5 when we tested it shortly after its launch. For me, the main selling point is that it still features physical buttons, which allow for year-round operation.
Cycplus AS2 Electric Bike Pump: Was $89.99, Now $59.98 | Save 33%
The tiny Cycplus AS2 narrowly missed out on the top spot to its larger sibling, the AS2 Pro, but don't let that put you off. It still boasts a 5-star rating and is undoubtedly one of the best electric bike pumps we've tested. For the weight-conscious, the AS2 nano is definitely a more pocket-friendly option over the Pro.
Insta360 X4 Action Camera: Was $499.99, Now $424.99 | Save 15%
Tech Writer Joe is testing the Insta360 as we speak; he is already very impressed by it, so keep an eye out for the full review very soon. Joe has been a big fan of their cameras since his time with the Insta360 Go 2, which he rated 5 out of 5 stars and the best overall bike action camera.
Muc-Off Airmach Electric Bike Pump: Was $99.00, Now $86.50 | Save 13%
The Muc-Off Airmach was recently part of our mega Best Electric Bike Pump 2025 group test, where it was praised for its excellent ergonomics during use. It features a well-considered design that should make it ideal for use in colder climates, although it was docked half a star for its overall weight, as it is one of the heavier models on test. Join the electric pump revolution with this 13% off deal now via Amazon US.
Fizik Tempo Argo R1 Saddle: Was $215.00, Now $161.74 | Save 25%
The Tempo Argo R1 is the best short-nose saddle on the market and certainly one of the best bike saddles, full stop. It's incredibly supportive and so comfortable that you'll almost forget it's there. If you haven't tried a short nose saddle yet, then you should try the Tempo Argo. The 25% discount is available only on the 150mm wide saddle, which is what most people will need.
Hiplok D1000 Bike Lock: Was $299.99, Now $228.01 | Save 24%
The D1000 from Hiplok is the shorter, less bulky sibling to the larger DX1000 I tested earlier in the year for our best angle grinder-resistant bike lock test. In fact, at only 1.8kg/3.9 lbs, it is considerably lighter than its big brother. Since you sacrifice only reach and not security, it is worth considering the D1000 for your next lock, espcially with this generous 24% off deal.
GoPro Hero 13 Black Action Camera: Was $429.99, Now $329.00 | Save 23%
The Hero 13 Black was only launched at the end of 2024, which makes it a surprising feature here now in mid-25. With all the usual updates, including more pixels, faster capture, and improved battery life, the Hero 13 is the first to feature the capability to change lenses. To further enhance the potential usage of action cameras. Given that it's the latest tech and comes with a nearly 25% discount, it looks like early Prime Day deals are already delivering.
Bryton GARDIA R300L Bike Light and Radar: Was $129.95, Now $94.95 | Save 27%
The Bryton Gardia R300L is one of the best bike lights and our pick for best budget rear radar light. It stacks up admirably against the market-leading Garmin Varia, and it is also considerably cheaper. Really, its only downside is that Garmin offers a much better light and beam pattern, making it ultimately more visible. However, given this significant discount of 27% and it already being far more cost-effective to start with, it makes it hard to see how you could justify the cost of a Garmin.
Tubolito S-Tubo Road TPU Inner Tube: Was $37.95, Now $28.50 | Save 25%
Usage of the Best TPU Inner Tubes is not only replacing the traditional Butyl tubes but is also quickly becoming an alternative for those who prefer not to switch to a Tubeless setup. Praised for their durability, they are almost all repairable and offer highly desirable ride characteristics, which explains their popularity. The Tubolito is rated by our team as excellent for compliance and provides nearly tubeless ride quality. All of this comes at a cost, so it's great to see such a healthy discount.
UK Prime Day Cycling Deals
Shark FlexBreeze HydroGo Cordless Fan: Was £129.99, Now £99.99 | Save 23%
Considering the temperatures we expect here in the UK this week, investing in a decent fan might not be a bad idea. The best part is, a good one could come in handy again when indoor training season starts in just over three months. The Shark FlexBreeze is not one we have tested, but it has an impressive list of attributes. Firstly, it's cordless, which is ideal if your turbo setup already uses too many plug sockets. It also claims to create airflow well up to 20m away and has an interesting mist function.
SIS GO Isotonic Energy Gels 30 Pack: Was £46.50, Now £29.95 | Save 36%
Amazon Prime Days are the perfect opportunity to find good discounts on pantry staples and bulk-buy items, like sports nutrition. It’s frustrating when you run out, but since these products often have long sell-by dates, it doesn't matter much if they sit around for a while. Buying them in bulk usually makes financial sense. Currently, you can get almost all flavours of SIS Go gels at a significant discount when purchasing a 30-pack box.
Le Creuset Stoneware Rainbow Coffee Mugs: Was £85.00, Now £63.75 | Save 36%
It wouldn't be an Amazon Prime Day without featuring our favourite coffee mugs. We all love a good cup of coffee or tea, and it only makes sense to enjoy it from a nice mug. Available in a variety of sizes, including espresso-sized 100ml, 200ml for a doppio or Cortado, and a more standard 350ml for an Americano or small latte and tea. You can currently get up to 25% off both 100ml and 350ml Rainbow Six mug sets.
Park Tool TW-5.2 Torque Wrench: Was £126.99, Now £90.53 | Save 29%
You can never underestimate the value of a torque wrench. A couple of hundred pounds could save you thousands. Although Park doesn't always make the best bike tools, the TW-5.2 is an excellent torque wrench and certainly one of the best torque wrenches you can buy. Covering everything from 4 -15nm, it should do most of the critical bolts on your bike. For this price, you will need to source your own 1/4inch bits, but that means you can buy some high-quality ones like these Wera bits.
MagicShine ALLTY 1200 Bike Light: Was £79.99, Now £63.99 | Save 20%
Packing a couple of hundred extra lumens, the Allty1200 is the new and improved version of the popular and our previous best bike light, the Allty1000. The Allty range consistently offers excellent value and is packed with features, such as anti-glare lenses, USB-C charging ports, and customisable settings. We are big fans of MagicShine here at Cycling Weekly, especially when they offer significant discounts like this one.
Apple AirTag: Was £35, Now £28.00 | Save 20%
Apple AirTags are a fantastic way to keep track of your bike's location, and they can provide peace of mind for your family by allowing them to monitor your whereabouts and ensure you are safe or on your way home. There are also several excellent products now available on the market that make fitting them to your bike extremely easy. They are certainly one of our top recommendations for the best bike GPS trackers.
Bundles are also on offer, so if you have more than one bike, you can still get a discount on 2, 3 or 4 multi-packs.
Muc-Off Drivetrain Cleaner 750ml: Was £27.99, Now £16.08 | Save 43%
Muc-Off's drivetrain-specific cleaner is powerful stuff. Despite its eco-friendly formula, it really gets the job done and leaves a sparkling clean drivetrain. Aside from the best bike cleaners, degreasers and drivetrain cleaners are something that see constant use and replenishment, so it is always nice when you can pick it up with such a significant discount as this 43% off from Muc-Off.
Everything you need to know
How does Cycling Weekly select product?
We always try to feature products we have tested and rated highly. During big shopping events like Amazon Prime Days, Big Spring Sale, and Black Friday, we may feature deals on products we have yet to test. We use our judgment, expertise, and experience when considering great deals worth recommending. You can find out more about how we select and test products here.
Are there better deals elsewhere?
Over the last few years, we have also seen an increase in other bicycle retailers wanting a slice of the Amazon Prime Day pie, with reductions on sites stocking brands not found on Amazon. If we spot any good cycling deals, we will feature them as well, either through a dedicated deals page or on our hub pages.
When is Amazon Prime Day?
Amazon Prime Day 2025 will run from the 8th of July to the 11th of July 2025. This is now a four-day event that is effectively Amazon's big summer shopping event and one where we tend to see significantly discounted cycling kit. Outside of Black Friday and Cyber Monday, it is now the biggest shopping event of the year and one not to be missed when shopping for the best cycling deals.
How do I become an Amazon Prime member?
To shop on Prime Days, you must be an Amazon Prime member. This subscription can be paid monthly or yearly. Subscriptions start from £8.99/$14.99, or you can access Prime Day using the free 30-day trial subscription.
Prime access not only lets you shop Prime Day events but also allows you to watch a whole host of cycling documentaries on Amazon Prime video.
Tips From Cycling Weekly to getting the best deals on Amazon Prime Day
1. Shop using Amazon Gift Card
Have a rummage in the draw and dig out those gift cards from Christmas or your birthday. Amazon gift cards can be used on Prime Day.
2. Why not try other retailers?
Prime Day is of course an Amazon exclusive incentive to shop with them. In recent years we have seen deals and offers pop up on through other cycling and sports retailers. We also keep an eye on these and you can these deals here.
4. Check the price
If you are looking for the best cycling deals it is worth shopping around. There is a really useful tool I always use called camelcamelcamel, they track millions of prices on Amazon. What is most useful is it tells you the lowest price the item has been and if it was put up before the event. So, you always know if you are getting a deal.
5. Read the reviews carefully
Amazon reviews can be an easy way to spot sellers bumping their ratings, although Amazon has clamped down on this it is not a fall-proof system. Here are our 5 ways to spot them:
• A very high percentage of five-star reviews,
• Lack of detail in reviews and vague praise,
• Generic review titles like “Nice product” or simply “Awesome”,
• Poor grammar and spelling mistakes
• Multiple reviews on specific dates (especially if there are long gaps between them)
Don't forget you can always check back to our site to see if we have a full review of the product, along with checking the brand's website. Finally, check the seller's other items listings and reviews for patterns.
6. There is nothing I want on the Prime Day deals
Not to worry, Amazon will run Prime Days later in the year, along with their Black Friday & Cyber Monday events.
If that isn't regular enough for you, did you know Amazon runs deals EVERYDAY? You can find those Here.
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Like many, Matt began his bicycle industry journey on the spanners at his local bike shop. After spending his youth mountain biking, he was inspired to embrace gravel during his tenure with Evans Cycles' in-house brands, Pinnacle and Hoy Bikes. Recognising the evolving industry, Matt eagerly seized the chance to become an E-bike designer, winning several awards with the E-bike brand Cairn Cycles.
These days, Matt is likely to have a toddler sitting shotgun or off the beaten track somewhere on the South Downs.