Zwift axes more jobs as Co-CEO resigns in efforts to become a 'leaner' business

Despite challenges, Zwift remains committed to its sponsorship of women’s Tour de France and Paris-Roubaix

Zwift platform
(Image credit: Zwift)

 Virtual cycling platform Zwift today announced a fresh round of workforce reductions. This news comes less than a year after its last round layoffs, which saw a world-wide staff reduction of 15 percent. Adding to the challenges, the platform faced a setback as cycling's governing body, the UCI, inked a multi-year agreement with MyWhoosh, relinquishing World Championship rights to the UAE-based company.

At the time of publishing, Zwift had not shared the extent of the workforce cuts, but did reveal that changes will affect all areas of business and that co-CEO Kurt Beidler has chosen to resign and Eric Min will now continue as sole CEO.

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Anne-Marije Rook
North American Editor

Cycling Weekly's North American Editor, Anne-Marije Rook is old school. She holds a degree in journalism and started out as a newspaper reporter — in print! She can even be seen bringing a pen and notepad to the press conference.

Originally from The Netherlands, she grew up a bike commuter and didn't find bike racing until her early twenties when living in Seattle, Washington. Strengthened by the many miles spent darting around Seattle's hilly streets on a steel single speed, Rook's progression in the sport was a quick one. As she competed at the elite level, her journalism career followed, and soon she became a full-time cycling journalist. She's now been a cycling journalist for 11 years.