Zwift's $450 million investment: could the next step be the Zwift turbo trainer?

The turbo training platform has been backed by Specialized amongst other investors - and we can only speculate as to what may be on the way

Zwift has raised a $450 million investment and will be spending the money on Zwift designed hardware as well as developing its core software.

The immersive turbo training 'game' which allows riders to compete against those across the globe from their living room has been bolstered by global investment firm KKR, as well as Specialized Bicycle Components' venture capital fund plus Permira, Zone 5 Ventures and the Amazon Alexa Fund.

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