Would you buy a $95 plain white T-shirt from Chris Froome?

Perhaps more 'season appropriate', the range also includes a $220 grey hoodie…

Chris Froome
(Image credit: Getty Images: Marco Bertorello)

In the latest of Chris Froome’s business ventures, the seven-time Grand Tour winner has now released a range of apparel, in collaboration with Miami based fashion designer, Fabrice Tardieu.

In a tweet, Froome described the collection as: "A laid back, luxury, cycling-inspired sportwear collection focused on providing meticulously handcrafted garments designed with fine finishing in mind while combining comfort and modern day ath-leisure wear!"

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Stefan Abram
Tech features editor

After winning the 2019 National Single-Speed Cross-Country Mountain Biking Championships and claiming the plushie unicorn (true story), Stefan swapped the flat-bars for drop-bars and has never looked back. 

Since then, he’s earnt his 2ⁿᵈ cat racing licence in his first season racing as a third, completed the South Downs Double in under 20 hours and Everested in under 12.

But his favourite rides are multiday bikepacking trips, with all the huge amount of cycling tech and long days spent exploring new roads and trails - as well as histories and cultures. Most recently, he’s spent two weeks riding from Budapest into the mountains of Slovakia

Height: 177cm

Weight: 67–69kg