Guru Photon

AS Guru quite rightly states, not all carbon bikes are created equal. Its facility in Montreal, Canada, is about making bikes for individuals, not the mass market.

No two riders are alike so why should their bikes be? This is the basis of all that goes on behind Guru’s doors, where each carbon frame that leaves its factory has been handcrafted, in house, for the individual.

This is a process delving deeper than just tweaking geometry. Guru’s custom program lets you have a say in how the bike will ride, altering lay-ups and carbon type accordingly to suit individual rider specifications. Going to Guru for a bike build is like working with an architect to build your dream home ‘off plan’, down to every last detail.

Attention to detail is exquisite

A class apart
The Photon takes a less is much more approach. In a similar vein to how we’ve seen other brands produce a halo product as a real standout of the range, Guru has taken every advantage of its geographical proximity to a hotbed of aeronautical technology and expertise to push the boundaries for the Photon.

Chasing gram supremacy and concomitantly unparalleled stiffness-to-weight ratio was the design brief. Utilising military grade HS-40 carbon, and combining intermediate and high-modulus unidirectional fibres results in a claimed frame weight of sub 750g for a size 54 – including integrated seatmast.

Military grade carbon is used throughout

Our test bike, built with a standard seatpost, still weighed in complete at a sniff over 12lb. Incredibly light, but costing over £10k that’s nearly a £1,000 per lb investment, with a spec like this.

With perspective though, the time put in for each bespoke frame, commencing with a full bike fitting and consultation by one of Cyclefit’s accredited fitters at its Covent Garden HQ or any of its partner stores, plus many hours designing and handcrafting thereafter means you are investing in something truly one off and very special. The Photon frame/fork price is £4,400 with turn-around time of three to five weeks.

Rivnuts make way for laid-in threads


This article was first published in the May 17 issue of Cycling Weekly. You can also read our magazines on Zinio and download from the Apple store.